Bad Gateway Software Studio

Practical AI for
local businesses.

We build assistants that remove repetitive admin, improve response quality, and keep you in control.

Setup from £299. Managed support from £149/month + setup.

Bad Gateway

Where we usually create value first

Inbox triage

Prioritise urgent enquiries, route correctly, and stop warm leads going cold.

Booking + calendar

Remove scheduling ping-pong and automate reminders exactly how your team works.

Follow-up consistency

Keep quotes, trials, and callbacks moving without manual chasing every day.

Month one outcomes we target

Indicative targets. We validate against your real baseline once live.

Admin time reclaimed

8-15 hrs

monthly target from first workflow

Response speed

2-4x

faster first response on inbound

Follow-up coverage

95%+

fewer warm leads dropped

Case study: Tiny Debit

Tiny Debit gets hundreds of payout-related emails each month. This flow now runs end-to-end automatically.

Live workflow

  1. Incoming support emails are classified in seconds
  2. Cancellation intent auto-triggers Stripe subscription cancellation
  3. Customer gets an immediate confirmation email
  4. Daily summary tracks joins vs churn

Result: faster responses, near-zero manual admin, and customers who feel looked after immediately.

Pricing

Starter setup

From £299

  • 1 core workflow
  • Inbox or booking automation
  • Handover and training

Growth setup

From £599

  • Multiple workflows
  • Custom routing + safeguards
  • Reporting + refinements

Managed care

From £149/mo + setup

  • Ongoing optimisation
  • Monitoring + maintenance
  • No lock-in, cancel anytime

Local, face-to-face, no lock-in

We are Glasgow-based and happy to meet in person. If you do not see value quickly, pause or cancel.